WordPress, eCommerce, custom development and high-converting landing pages.
We build and customize Shopify themes with Liquid development, reusable sections, and conversion-conscious UX — matched to your product catalog and brand, not stretched out of a generic template. Every theme is built on Online Store 2.0, tested against the apps you’re already running, and handed off with documentation your team can actually use
These are the pages where a theme’s UX either supports the sale or gets in the way — each one built with conversion, not just aesthetics, in mind.
Image galleries, variant selection, sizing guidance, and cross-sells laid out to answer buying questions before a visitor has to ask them.
Filtering, sorting, and grid layouts that make large catalogs easy to browse without overwhelming the visitor.
A cart experience that surfaces shipping thresholds, upsells, and clear next steps without pulling the visitor out of their flow.
On-site search and filter UI tuned to how your customers actually narrow down products, not a default unfiltered list.
Theme development covers the storefront layer. For store setup, apps, and full configuration, see Shopify Development.
Shopify themes run on Liquid, Shopify’s templating language, inside a specific file and folder structure. Getting that structure right is what makes a theme maintainable instead of fragile.
Custom Liquid written for logic templates can't handle out of the box — conditional layouts, custom filters, and dynamic content rendering.
The core layout file and reusable layout structures that wrap every page, kept clean so changes don't ripple unpredictably.
JSON templates and sections available on every page type, not just the homepage, so merchandisers can rearrange pages without code.
Store-wide settings — colors, fonts, spacing — exposed in the Theme Editor so future changes don't require touching code.
Theme sections built to accept app blocks natively, so installed apps render inline instead of as bolted-on overlays.
Theme changes developed and tested in a staging theme before being published live, so the storefront is never the test environment.
Sections and blocks are what make Online Store 2.0 themes flexible after launch. We build a library of reusable, on-brand components rather than a fixed page your team can’t rearrange.
Configurable hero, promo, and banner sections merchandisers can swap and reorder from the Theme Editor.
Featured collection grids, product carousels, and cross-sell sections built to your catalog’s structure.
Smaller components — icon rows, testimonials, trust badges — nested inside sections and reused across templates.
A theme that fights your app stack creates ongoing friction. We test against your existing apps and build sections that accommodate them natively.
Review widgets and user-generated content blocks styled to match the theme instead of looking bolted on.
Subscription selectors integrated into the product page template rather than floating as a separate widget.
Loyalty widgets and points displays placed where they'll actually get seen and used.
Recommendation and personalization sections wired into the theme's data, not appended as an afterthought.
The gap isn’t visual polish — it’s whether the page was built around a specific outcome from the start.
Select a benchmark to view live interactive score differences.
Five stages that end in a theme your team can actually run, not just one that looks right on delivery day.
We review your brand, catalog, and current theme to scope whether a rebuild or customization fits.
Page templates and reusable sections mapped out before any Liquid gets written.
Theme development in a staging environment, with sections, blocks, and app compatibility built to spec.
Every template tested across browsers and devices, plus app and checkout-adjacent flows verified end to end.
A supervised go-live, plus documentation on the theme's sections and settings so your team can manage it going forward.
It depends on how far your design is from a standard theme’s layout. Light customization of an existing Online Store 2.0 theme is faster and cheaper; a fully custom theme makes sense when your brand needs layouts, sections, or interactions a template can’t stretch to fit.
Yes, all our theme development uses Shopify’s Online Store 2.0 architecture, with JSON templates and sections available across every page type, not just the homepage.
We test theme compatibility with the apps you’re already running — reviews, subscriptions, loyalty, personalization — and build app blocks into sections where an app needs to render inline rather than as an overlay.
Shopify development covers the full store build — setup, apps, integrations, and configuration. Shopify Theme Development is specifically the theme layer: Liquid templates, sections, blocks, and the storefront’s design and UX.
Yes. If your theme’s design works but load times don’t, see our dedicated Shopify speed optimization service. We only recommend a rebuild when performance issues trace back to the theme’s underlying structure.
Customizing an existing theme typically takes 2–4 weeks. A fully custom theme built from scratch usually runs 5–8 weeks depending on the number of custom sections and app integrations involved
Every project is scoped individually — these tiers give you a starting point for the conversation.
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Essentials
From $1,450
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Growth Pro
Popular
From $3,800
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Scale Enterprise
Custom Quote
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|---|---|---|---|
| Responsive development | ✓ | ✓ | ✓ |
| Scalable OS 2.0 Sections | — | ✓ | Advanced & Multi-store |
| Interactions & animations | Basic triggers | Custom Liquid & micro-interactions | Complex Motion UI |
| Integrations & APIs | — | Standard apps connected | Custom ERP & API integrations |
| SEO foundations | ✓ | ✓ | Advanced schema & multi-markets |
| Post-launch support | 15 days | 30 days | Dedicated developer time |
| Start Project | Start Project | Talk to Us |
Share your current theme, your brand direction, and the apps your store runs. Our team will review your requirements and recommend a suitable approach.
No pressure and no generic package. We will review your requirements before recommending a solution.
