We map out your website’s structure, flow, and functionality before a single line of code is written — combining low-fidelity wireframes, clickable prototypes, and content planning that gets everyone aligned before development begins.
Everything a
website plan
needs before development starts
No jumping straight into design or code. Every project starts with your goals, your users, and your content — then we map the structure, flow, and functionality around them.
What's Included
Low-fidelity wireframes
Simple, structural layouts for every key page — focused on content placement and flow, not colors or fonts, so decisions are easy to make early.
User flow mapping
Every path a visitor might take through your site — from landing page to conversion — mapped out so nothing gets missed before development.
Interactive prototypes
Clickable, testable prototypes that simulate how the real site will work, so you can walk through the experience before it's built.
Content structure planning
A clear plan for what content goes where, and why — so copywriting and design both build on a solid foundation.
Scalable page templates
Wireframe templates built to grow — add services, locations, or products later without rethinking the structure from scratch.
Stakeholder-ready documentation
Annotated wireframes and flow diagrams that are easy to review, share, and approve internally before moving to design and development.
A website that's planned right, not just built fast
Skipping straight to design often means expensive changes later. Here’s what changes when your site is wireframed and prototyped before development.
Why Prototype Before You Build
Fewer costly changes later
Catch problems on paper, not in production
Wireframes are fast and cheap to change. Fixing a structural problem after development is neither — so we solve layout and flow issues before any code is written.
Structural issues caught before design begins
Cheap, fast iteration at the wireframe stage
Fewer expensive revisions during development
Built around how users navigate
Flow mapped before pixels are placed
We map out user journeys and page flow first, so navigation and structure are based on how visitors actually move through a site, not guesswork.
User flows mapped for every key journey
Navigation tested for logic before visual design
Content placement based on priority, not habit
Aligned before you build
Everyone signs off before development
Wireframes and prototypes give stakeholders something concrete to react to early, so approvals happen before development, not in the middle of it.
Annotated wireframes easy to review and approve
Interactive prototypes stakeholders can click through
Clear sign-off process before moving to development
A proven wireframing and prototyping process
Four phases keep your project organized, transparent, and focused on a solid foundation before development begins.
How We Work
Discovery
We learn your business, audience, and goals, and audit anything you already have online.
Interactive, clickable prototypes built so you can test the real flow and functionality before development.
Prototyping
Finalized wireframes, flows, and documentation handed off to design and development teams — ours or yours.
Handoff
Low-fidelity layouts for every key page, mapped to your content and reviewed with you before moving forward.
Wireframing
Cross-device testing, speed checks, and a supervised go-live so nothing breaks on launch day.
QA & Launch
The right tools for
your project, not ours
We choose the tools based on your team’s workflow and what happens after handoff — not a one-size-fits-all stack.
Platforms We Build On
Figma
Fig Jam
Adobe XD
Sketch
Framer
Webflow
WordPress
Elementor
React
Fig Jam
Next.js
API Integrations
Prototyping and wireframing packages built around your
scope
Every project is scoped individually — these tiers give you a starting point for the conversation.
Engagement Options
Starter Package
Wireframes for a small site or single service line