We redesign outdated online stores into faster, modern, conversion-focused experiences — without losing the products, rankings, or customer data you’ve already built.
Everything an
e-commerce redesign
needs to work harder for you
Not a new theme with your existing products dropped in. Every redesign starts with an audit of what’s working, what’s costing you sales, and what your store needs to look and perform like today.
What's Included
Product & content migration
Products, categories, customer accounts, and order history mapped and preserved through the redesign, with URLs and metadata handled so rankings and traffic aren't lost.
Modern, responsive design refresh
Homepage, collection, and product pages rebuilt for how customers shop today, tested across phone, tablet, and desktop.
Checkout & UX improvements
Cart and checkout flow reworked to remove friction and abandonment points, instead of just repainted with new colors.
Speed & performance improvements
Bloated apps or plugins, unoptimized images, and outdated code cleared out so the redesigned store loads faster than the one it replaces.
Conversion-focused rebuild
Product pages, calls-to-action, and page order reworked to move a browser to a buyer, based on where the old store was actually losing sales.
Technical foundation upgrade
Clean, current code and store structure that's easier to maintain and extend than whatever the old store was built on.
A redesign that fixes what's actually costing you sales
Swapping in a new store theme is fast and often makes checkout and speed worse underneath. Here’s what changes when your redesign is planned and rebuilt properly.
Why a Real Redesign Over a Theme Swap
DESIGNED FOR YOUR CATALOG
Pages built around your current products, not a demo
We start from what’s actually in your catalog today, how customers are browsing it, and where the old design is losing them — then design pages that fix it. The result looks like a considered rebuild, not a reskin.
Full audit of the existing store before any design work starts
Wireframes reviewed with you before any code is written
Visual system built around your existing brand, refreshed where it needs it
BUILT TO PERFORM
Migration and checkout that are actually tested
Every redesign is checked for broken product links, missing redirects, and checkout issues before and after launch — not just switched live and hoped for.
URL mapping and redirects handled and verified
Full checkout and payment testing before go-live
Core Web Vitals and load-speed tested against the old store
MADE TO GROW
A store structure that won’t need redoing again in two years
We rebuild the catalog and template structure so adding new products, collections, or promotions later is straightforward, instead of running into the same limitations that made this redesign necessary.
Scalable catalog structure for a growing product range
Editable in your store dashboard without a developer
Structured to support future integrations and campaigns
A proven e-commerce redesign process
Five phases keep your project organized, transparent, and focused on the final business outcome.
How We Work
Discovery
We audit your current store — products, rankings, checkout, and where customers are actually dropping off — before deciding what to change.
Rebuild on your platform with clean, current code, migrating products and customer data while preserving what’s already working.
Development
Post-launch monitoring and updates so the redesigned store stays fast, secure, and current as you grow.
Support
New homepage, collection, product, and checkout pages mapped to your existing catalog and reviewed with you before build.
Design
URL redirects, full checkout and payment testing, and speed checks, with a supervised go-live so rankings and sales carry over cleanly.
QA & Launch
The right approach for
your redesign, not a one-size-fits-all rebuild
We choose the platform and migration approach based on your current setup and goals — not a template process.
Platforms We Build On
WordPress
Product Data Migration Tools
WooCommerce
Shopify
Stripe / PayPal
Google PageSpeed Insights
Core Web Vitals Tooling
Redirect Mapping
Figma
Custom PHP
Google Search Console
REST API
E-commerce redesign packages built around your
scope
Every redesign is scoped individually — these tiers give you a starting point for the conversation.
Often Paired With E-commerce Redesign
REFRESH REDESIGN
A focused redesign for a small catalog or single product line.
Share your current store, what’s not working, and what you want the redesign to achieve. Our team will review your requirements and recommend a suitable approach.